Last year337jili, a romance publisher took an expensive gamble on the latest novel by the best-selling author Rebecca Yarros.

To help the novel, “Fourth Wing,” stand out in the crowded fantasy-romance genre, the publisher, Entangled, invested in a limited deluxe edition with a bold metallic cover and black sprayed edges featuring dragons.

It worked: All 115,000 copies of the deluxe edition sold out almost everywhere within a week.

“My only regret is that I printed too few,” said Liz Pelletier, Entangled’s publisher.

When the next novel in the series, “Iron Flame,” came out, Entangled was prepared, and printed a million copies of the deluxe edition. Once again, they quickly sold out.

For the third book in the series, “Onyx Storm,” which comes out in January, Entangled is printing two million copies of the deluxe edition, which has stenciled artwork and black and silver edges adorned with flying gold and black dragons, along with a smaller print run of 500,000 standard copies. More than a million “Onyx Storm” deluxe editions have already sold. After realizing there was an enormous appetite for special editions, Entangled has started giving the deluxe, sprayed-edge treatment to most of its books, Pelletier said.

“Now, to not spray-paint the edges would send the wrong kind of signal, that a book is not worth collecting,” she said.

We are having trouble retrieving the article content.

Please enable JavaScript in your browser settings.

The W.N.B.A.’s ratings did soar, but the additional attention also magnified intense conversations on television shows, podcasts and social media. Pundits passionately clashed with colleagues, players described racism they had experienced, and the players’ union openly rebuked the league’s commissioner.

andar bahar real cash

By The New York Times

Thank you for your patience while we verify access. If you are in Reader mode please exit and log into your Times account, or subscribe for all of The Times.

Thank you for your patience while we verify access.

Already a subscriber? Log in.

Want all of The Times? Subscribe.337jili